In a world where economic change accelerates and real estate investment grows ever more vital as a safe haven for preserving savings and building wealth, Direction White North Coast emerges as one of the most distinguished and prestigious developments in Egypt. This expansive project does not merely offer residential or vacation units; it presents a fully integrated community that embodies luxury, privacy, and refinement. Combining a strategic location, modern European design, and a wealth of amenities, it stands as the ideal choice for those seeking both a symbol of prestige and a secure investment opportunity.

Location of Direction White North Coast
The foundation of any successful real estate investment begins with location, and Direction White North Coast has been positioned in a truly exceptional spot. Situated at kilometer 192 on the Alexandria–Matrouh Road, within the celebrated Ras El Hekma Bay—now regarded as one of the most sought-after global destinations—the project enjoys a unique elevation of 44 meters above sea level. This guarantees most units sweeping panoramic views of the Mediterranean.
Being at the heart of Ras El Hekma ensures convenient access to major routes such as the new Fouka Road, which connects Cairo to the North Coast in under three hours, as well as close proximity to Alamein International Airport. Such connectivity renders the project an ideal destination for quick getaways or luxurious year-round living.
Landmarks Near Direction White North Coast
A key factor boosting the project’s value is its closeness to major attractions and developments across the North Coast. It lies near grand tourist resorts, fully serviced districts, and internationally renowned hotels. Its proximity to New Alamein City—the new capital of the North Coast featuring entertainment hubs, commercial centers, schools, and healthcare facilities—further enhances its appeal, anchoring it within a thriving urban community on the Mediterranean.
Design of Direction White North Coast
The architectural vision of Direction White North Coast reflects contemporary European elegance. The developer enlisted world-class designers who harmoniously merged modern aesthetics with the natural charm of Ras El Hekma. Residences are carefully arranged at varying elevations to maximize sea views, while extensive green landscapes and shimmering lagoons enrich the scenery with tranquility.
Privacy lies at the heart of the design, with layouts that minimize overcrowding, pedestrian and cycling pathways, and facades built to withstand coastal conditions. These meticulous details ensure that design itself becomes a central pillar of the project’s allure.

Total Area of Direction White North Coast
Spanning an impressive 290 acres, divided into four integrated phases, the development embodies the scale of a self-contained city. Such vast space allows for a rich variety of residences, amenities, and services—transforming the project into more than a gated community, but rather a holistic lifestyle destination.
Unit Sizes in Direction White North Coast
Variety defines the residential offering, ensuring every client finds a suitable home or investment:
- Chalets ranging from 70 m² to 313 m².
- Duplexes between 220 m² and 250 m².
- Twin houses starting at 258 m², with land plots from 350 to 600 m².
- Standalone villas from 400 m², paired with private gardens and pools, with land sizes stretching from 800 to 1,200 m².
This wide selection makes the project equally attractive to small families, larger households, and investors seeking tailored opportunities.
Services at Direction White North Coast
No sense of luxury is complete without comprehensive services, and Direction White North Coast provides them in abundance:
- A five-star beachfront hotel.
- A 600-meter private beach.
- Crystal lagoons spanning 15 acres.
- A beach club and fully equipped clubhouse.
- Gym, spa, sauna, Jacuzzi, and wellness centers.
- Aqua park and water-based entertainment areas.
- A yacht and fishing marina.
- A commercial district with international restaurants, cafés, and retail outlets.
- Dedicated children’s play zones and landscaped recreational areas.
- Parking facilities for over 1,500 cars.
- A 24/7 security system with surveillance and full maintenance services.

Advantages of Direction White North Coast
The project offers an array of advantages that distinguish it:
- A strategic location within Ras El Hekma, the North Coast’s premier investment hub.
- Contemporary European-inspired design.
- Elevated terrain ensuring breathtaking sea views.
- A diverse portfolio of unit types and sizes.
- Fully integrated amenities providing a self-sufficient lifestyle.
- Flexible payment plans encouraging confident purchase decisions.
- A refined community of elite homeowners and investors.
Hotel Units at Direction White North Coast
Among its standout features, the project includes hotel units within the five-star beachfront hotel. These offer residents the dual benefit of world-class hospitality and the opportunity for lucrative returns through rental management, catering to investors who desire both luxury living and profitable ventures.
Unit Prices in Direction White North Coast
Prices begin at around EGP 11 million for chalets and rise to approximately EGP 50 million for spacious standalone villas. This range ensures accessibility for varied investment levels while promising appreciation in value, driven by the soaring demand for Ras El Hekma properties.
Payment Plans at Direction White North Coast
The developer offers exceptionally flexible payment systems:
- A down payment starting from just 2%, with installments extending up to 7 years.
- Alternatively, a 10% down payment with repayment terms reaching 8 years.
Such adaptability eases financial commitments and encourages buyers to act swiftly, making long-term ownership and investment more attainable.

The Developer of Direction White North Coast
The visionary behind the project is Arabella Group for Real Estate Development, a leading name in Egypt’s property market, celebrated for its ability to deliver luxury communities of enduring value.
Previous Projects by the Developer
Arabella’s portfolio of successful ventures underscores its reputation:
- Arabella Plaza Mall.
- Arabella Compound New Cairo.
- The Arc, New Cairo on the bustling 90th Street.
These developments affirm the company’s consistent expertise in creating refined, integrated urban destinations.
Why Choose Direction White North Coast?
Choosing Direction White North Coast goes far beyond acquiring a seaside residence; it represents a strategic investment that guarantees:
- Preservation and growth of capital through premium real estate.
- A lifestyle of opulence in a fully serviced community.
- Access to world-class amenities overlooking the Mediterranean.
- Membership in an exclusive social environment.
- A promising return on investment as North Coast property values rise.
With these pillars, Direction White North Coast stands not merely as a holiday resort but as an architectural and investment landmark, setting new benchmarks for Mediterranean living and unlocking a life of unrivaled elegance and intelligent investment.
If you would like to know more about the details and available units, you can contact us here.